Rebranding with a focus on circular economy

CASE

HETO

The construction company HETO sought assistance with rebranding ahead of their expansion. The aim was to highlight their focus on circular construction economy while aligning the new design approach with HETO’s values and desired market positioning.

Building on their existing identity, we created a simple and approachable brand identity, adopting a comprehensive ‘show, don’t tell’ strategy in their communications.

In collaboration with Thomas Riise & Co, we developed a web solution that effectively conveys the range of projects HETO can undertake.

We continue to support them with design tasks such as ESG reports, advertisements, workwear, vehicle graphics, posters, signage, and trade fair stands.